As with all our workshops, the primary goal of the CA$H workshop is to enable you to deliver real value to your existing or prospective clients.

CA$H is designed to help your clients understand

within just a few minutes

their overall competitive STANDOUT in the market

Do your clients:

1. know how effective they are at converting customer interest to dependable repeat sales by having a compelling proposition that knocks the competition flat?
2. have good access to the market?
3. have the right level of investment in communications?
4. have a strong reputation?
5. grow their market share in line with their strategic objectives and target?

CA$H is a 15-minute workshop that helps you to help them explore all this.

It starts as an individual self-assessment.

It can grow to be a group self-assessment.

It can grow further to become a self-assessment run across many groups.

The self-assessments can be checked against the market realities using Pargrow's proven market research technologies.

Follow-up workshops are then required to turn the total learning of the process into profitable growth.

This involves not only the development of strategic and action plans .......

...... but also the bullet-proofing of those plans, another Pargrow speciality.

THE BOTTOM LINE

Is your clients' propositions truly competitive?

and

Are they effective enough in their communications?

If your clients' propositions are already really strong, then they can forget about that bit and focus on communicating that strength to the market. At that point it all becomes a question of investment efficiency. The more they invest in effective communications, the faster they grow.

If, however, they have weak propositions, they are wasting their money. They can drag as many horses to the water as they like, but only a few of them will drink. The fundamental issue they face is that they need a more compelling proposition.

The CA$H process is as simple as that.

• you walk in
• you take your clients through a 15 minute workshop
• they have their first assessment of where they stand
• you can check the facts with the broader team, and/or
• with the realities of the market
• and you grow their business from there

THAT IS VALUE

For your clients:

• because within 15 minutes they gain a business insight they have never had before

For you:

• because you have delivered clear, demonstrable value to your clients, gained greater insight into your clients' businesses and seen where you can help them further with both this process and potentially others, and earned the chance to take them through a process which will undoubtedly prove profitable for both of you.

It is win-win

That is what we are all looking for, isn't it?

Join our network today,

and deliver truly great value to your clients.

Not only do we offer you our proven processes, but we also provide:

• appointment making to get you in front of new clients
• training in our processes and tools
• accompanied workshops with your clients
• quality audits and mentoring
• market research support
• an extensive knowledge base

To find out more, please contact:

 Tim Roux on +44 (0)20 80 123 1438 or Martin West on +44 (0)1235 227247

or info@pargrow.com

We are about to change your life!